8 Ways Teams Use Data‑as‑a‑Service to Drive Go‑To‑Market Success

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Nearly every organization recognizes the value of business (B2B) data to drive critical business decisions. Yet, most struggle with three core functions:

  • How to source high-quality business data
  • The best way to unify and enrich multiple data sets
  • What can be done to leverage data for optimal go-to-market (GTM) results

Data-as-a-Service (DaaS) solves each of these challenges with a modern approach to business data. This ebook will show you how in eight different enterprise go-to-market use cases.