Deal qualifying is one of the most underappreciated yet critical sales skills. While many salespeople and executives overlook its importance, top performers know that time is the ultimate currency in sales. They embrace the mantra:
“If you’re going to lose, lose early!”
Sales managers tell their salespeople to qualify deals, but relative to what? They need a solid strategy to masterfully conduct that exercise.
Join Lee Salz, leading sales management strategist and bestselling author of Sales Differentiation and Sell Different!, for a hands-on, virtual workshop that will transform the way you qualify deals.
During this workshop, you will
- Build a laser-focused 12-part Target Client Profile to zero in on the right opportunities—and confidently walk away from the wrong ones.
- Pinpoint the most impactful account entry points by identifying who within the prospect organization will perceive the most value in your solution.
- Master deal qualification techniques to uncover which opportunities are most likely to close—and avoid wasting time on longshots.
- Craft powerful qualification questions that align with your Target Client Profile, so you invest time where it counts and win more deals.
- And much, much more!
Attendees receive a digital deal qualification workbook.
Get ready to roll up your sleeves and master the art of deal qualification! This workshop is perfect for sales leaders and their teams who want to eliminate wasted sales effort and close more high-value deals.