Marketing Resources

Get ready to drive more leads, more opportunities, and more revenue.

Are your marketing channels working together effectively?  Join ZoomInfo’s Michelle Blondin and Kaylee Edmondson from DemandLoops on May 14 at 12 pm ET, as they share how leading marketers are coordinating campaigns for today’s complex buying journeys.  You’ll walk away with key strategies for measuring cross-channel performance, optimizing campaign ROI, and leveraging data insights for […]

In today’s competitive marketing landscape, reaching the right audience is more critical than ever. Proper segmentation is a key building block to running impactful marketing campaigns and directly influencing pipeline goals.  Join us for this first installment of our four-part Revenue Ready Marketing Webinar Series on March 26 at 2 PM ET.  In this series […]

By now, most of us know that the power of AI cannot be ignored. But most are not fully aware of all the ways it can be used to supercharge our marketing efforts. In this show, ZoomInfo’s Meghan Barr and Copy.ai’s Nathan Thompson share how, given the right data, you can mobilize the incredible tool […]

Intentionality matters in digital marketing. You need to know exactly who you’re targeting, why, and what content will resonate with them.  Join ZoomInfo’s AMA Digital Marketing Virtual Conference session Mastering Digital Marketing: Building a Winning Paid Media Strategy on December 4 at 12pm ET.  Natalia Ekisheva, head of paid media at ZoomInfo, will discuss how […]

Struggling to reach executives? On October 23rd at 1 PM ET, join sales expert Lee Salz for a masterclass packed with strategies to help you get in the door, engage prospects, and close more deals with the C-Suite.

Join Lee Salz, leading sales management strategist and bestselling author of Sales Differentiation and Sell Different!, for a hands-on, virtual workshop that will transform the way you qualify deals.

In today’s competitive marketing landscape, reaching the right audience is more critical than ever. Proper segmentation is a key building block to running impactful marketing campaigns and directly influencing pipeline goals.  Join us for this first installment of our four-part Revenue Ready Marketing Webinar Series on March 26 at 2 PM ET.  In this series […]

Join Lee Salz for an actionable session that will highlight techniques to spark engagement, reach elusive prospects, and build a winning prospecting strategy. Includes a digital workbook and live exercises to elevate your sales game!

Join Lee Salz in his upcoming Masterclass while he shares tips to differentiate your sales approach to win more deals.

Join renowned sales expert Jeb Blount and ZoomInfo’s Will Frattini as they reveal the four key levels of sales intelligence, detail critical selling skill sets, and share strategies for elevating underperforming reps.

Learn to leverage strong data and go-to-market tools to unlock five new stages of ABX.

Get ready to drive more leads, more opportunities, and more revenue.

Join Tessa Whittaker, VP of Revenue Operations at ZoomInfo, and Mollie Bodensteiner, Co-Founder of The RevTech Review, to tackle misalignment, messy data, and tech challenges with actionable insights to build your RevOps roadmap.

Marketing leaders are constantly challenged to drive growth, personalize engagement, and uncover new revenue opportunities. But without the right Go-to-Market Intelligence foundation, marketing efforts can become fragmented — leading to wasted budget, missed opportunities, and ROI that’s nearly impossible to prove. ZoomInfo equips marketing teams with data-backed insights that make it easier to refine messaging, […]

RevOps teams still struggle with inefficient segmentation, suboptimal territory design, and a lack of actionable insights. The result? Blind spots in your addressable market and missed opportunities from good-fit prospects. But RevOps teams can break this strategic logjam by leveraging Go-to-Market Intelligence — the fusion of high-quality B2B data, high-velocity buying signals, and AI-fueled insights. Teams […]

These stories from real GTM professionals show how revenue leaders at companies of all sizes are leveraging GTM Intelligence to expand their reach, grow their pipelines, and close more deals.  And with ZoomInfo’s Data-as-a-Service capabilities, the same intelligence that fuels these success stories is available to help your team reach its goals, however and wherever […]

ZoomInfo and guest Forrester show high-quality data and intent can multiply your impact. Learn how top teams turn intelligence into revenue.